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Venture Beat: Design is Becoming a Competitive Advantage for Startups

An intriguing article, covering the fact that the digital landscape is becoming user focused and discussing how design is an important aspect of that.

"Bottom line: As we move out of the age of information and into the conceptual age, we are faced with the demand to create product experiences that are no less than exceptional"


http://venturebeat.com/2011/10/05/design-is-becoming-a-competitive-advantage-for-startups/

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